UX Design
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BootPrint
Mobile App // Responsive Website
Branding
This project was the second of three peer graded projects through the Google Coursera UX Design professional certificate course. The goal was to create a mobile app and responsive website. The challenge was to create something for social good! I chose to help solve a problem that affects the homeless community near me. I wanted to create an app that user could download on a mobile device and accessed without internet or accessed from a desktop computer such as the library and access resources near them.
MOBILE APP
Finding helpful services in the user’s time of need can be difficult. We’ve collected information from organizations who help the chronically unsheltered and organized that information into a directory for their convenience.
The app starts the flow out with a greeting and brief description of what the app is. Next the user gets to choose their location and the type of services they are looking for. Next in the user flow are the search results and locations. Through my user research, I found that users wanted to also see a list view so they could see more options and compare services. When the user clicks on the organization, it brings them to a description page where they can call, get directions or go to the website. Assuming someone wants directions, it would bring a google map where they could get directions via drive, walk, bike to the place they are trying to find.
Not only did I want to make the app accessible to people who have limited access to internet, I also wanted to make it accessible to people who’s first language isn’t English.
WEBSITE
With the website, I had a little more room to work with so I wanted to bring in a visual “path” element that would lead the user through the flow.
The visual design inspiration came from the path that unsheltered people take, “BootPrint”. I wanted to take an approach that was light hearted, but still rugged. My little brother is in the Army so I also wanted to nod to our unsheltered veterans by using the army green and olive drab color scheme.
